Working With Your Web Designer

Designing a website is a collaborative task. Of course, you are paying good money for a web designer to work their magic and come up with the goods. But your input and effective communication are essential ingredients. After all, if the designer isn’t aware of your goals, how is he or she meant to achieve them?

A good relationship between the client and the design team is of paramount importance, and this is something that all good web design agencies recognise and work hard to achieve. But, what can you do to make sure everything runs smoothly? Firstly, it is critical to sign a contract with your web designer. This will make sure that you are both on the same page, safeguarding you and your web designer. The contract should include things such as the project’s cost, payment terms, deliverables, a timeline, intellectual property rights, and confidentiality. By having a contract in place, it creates the foundations for your working relationship and ensures that you have an official document to refer to should any issues arise. 

Aside from signing a contract, it is crucial to tell your team of web designers and strategists, like those at Vine Digital, anything and everything you believe to be important. They won’t be able to understand the values and ethos of your business or your goals and objectives if you do not tell them. Needless to say, your web designer will ask you questions they deem relevant to the project, but don’t be scared to offer up information either. 

Also, don’t be afraid to identify any problems you have with the web design the client has produced. If you feel the colour palette is too bland, say so, and the designer will come up with alternatives. At the same time, though, you do need to be careful regarding seeking feedback from outside sources throughout the site building process. Your company’s web designer is going to send you sketches, proof-of-concepts, wireframes and such like before moving onto the next phase. It can be very tempting to share these with a close friend or family member for their opinion. While there is nothing wrong with this, make sure you explain the thought process behind the design choices. Simply changing a site because your friend “isn’t keen on the way it looks” can be a recipe for disaster. If there is a valid reason, great, but remember, it’s your target audience you are trying to please. 

Finally, don’t rush the process. If you want the best results, it will take time. It is better to have a website ready in a couple of months that is going to perform well, as opposed to a rushed website that is ready within two weeks.

The best websites are created when the web designer and the client work together. By developing a great relationship with your web designer, your results will only improve. Of course, a lot of this responsibility falls on the designer’s shoulders, but you can follow the tips above to help you with communication and conveying your wants throughout the project.

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