Categorised | Featured, Motorsport, Technology

Two new Hybrid Concepts from Toyota at the Frankfurt Motor Show

Toyota, the name is synonymous with quality at the right price, it’s obvious just taking a quick look at new car sales figures, Toyota (in Australia at least) is the car of choice. Now we’ve got another reason to love them! Toyota is taking centre stage at this Month’s international motor show in Frankfurt, Germany with not 1, but 2 new hybrid cars.

The world premiere of Toyota Auris HSD Full Hybrid Concept represents a milestone in Toyota’s strategy.

It introduces Toyota’s full hybrid technology to a mainstream model and is another step in spreading the company’s Hybrid Synergy Drive® technology across its model range.

Toyota Prius Hybrid

Toyota Prius Hybrid

Also making its world premiere is new Prius Plug-in Hybrid Concept, which expands the capabilities of Toyota’s full hybrid technology, enabling pure electric operation for short-range day-to-day transportation.

An extensive field trial in Japan, the United States and Europe will see more than 500 units being leased to selected fleet customers.

In Australia, Toyota will expand its hybrid range beyond Prius early next year when it launches locally built Hybrid Camry.

It’s also possible a Corolla-based hybrid will come to Australia, but there is currently no firm plan or time frame.

Frankfurt will also stage the European premiere of iconic, all-new Toyota Land Cruiser, which will go on sale in Australia during the fourth quarter of 2009.

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