Categorised | Not for profit, Victoria

We Have The Power: MCM Launches Sleep At The ’G 2024 to address youth homelessness

Now in its 11th year, the highly anticipated MCM Sleep At The ‘G event, launched at the iconic Melbourne Cricket Ground (MCG) on 29 February, is set to take place on Thursday, 16 May. A key highlight on the Victorian events calendar, this unique blend of fun and fundraising promises an unforgettable experience for all participants. Popular MC and entertainer, Geraldine Quinn, graced the launch alongside Melbourne Football Club players Sarah Lampard and Tahlia Gillard.

Footballers Tahlia Gillard and Sarah Lampard with MC/Entertainer Geraldine Quinn (middle).

Victorians are invited to embrace the power of community by registering online to sleep at the MCG, enjoying a full program of activities, entertainment and community connections. Participants – known as sleepers – will gain insights into the challenges facing young people experiencing homelessness in Victoria, hearing their stories firsthand. The event strikes a balance between awareness and enjoyment, including an outstanding lineup of live music, games, DJ, fashion parade, and exciting prizes. The night will also offer a variety of well-being activities for participants to enjoy, ensuring there’s something for everyone. Sleepers will witness the community unite in a shared desire to drive positive impact encapsulated only through the spirit that is Sleep At The ‘G. It’s an experience not to be missed.

Sean Spencer, Acting Chief Executive Officer of MCM, expressed his commitment to the cause, stating, “It’s a fun night for a serious issue. We’re proud to build on the previous success of this event again in 2024, raising awareness and embracing the power of community. I urge all Victorians to come together to be part of this memorable experience.”

Renae Johnston, MCM’s Philanthropy, Partnerships & Branding General Manager, emphasised the impact of funds raised, noting, “Funds raised from Sleep At The ‘G in 2024 will enable critical services to be provided to young people who have experienced significant trauma and homelessness. Homelessness is never a choice, but unfortunately a reality for too many young people in Victoria.”

In 2023, the collective efforts of the community and corporate sector raised an incredible $780,000, contributing to the construction of accommodation for Victoria’s homeless youth. This year, the goal is to kick the ball out of the park and raise more than $1 million!

Event details:

  • The event will be held at the MCG on Thursday 16 May 2024
  • Cost $75 Adult, $25 for 15-17 years
  • The ticket price includes entry, activities, entertainment, refreshments, prizes and lots more
  • Sleep At The ’G 2024 permits sleepers aged 15-17 years into the event with supervision from an adult parent or guardian at all times
  • Register now, or sign up your team via the website:
  • Round up your workmates, friends, and family to be part of Sleep At The ‘G.
  • You can contact the organisers on 1800 626 572 or

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